Nov 13, 2017
Attract More Clients by Never Redesigning Your Website Ever Again
In this episode of Marketing Salsa, Jake explains how you can get off of the website redesign treadmill and acquire more clients.
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236 articles from the engineers and strategists doing the work.
Aug 15, 2017
6 Questions to Ask Before You Choose a Web Designer
Anyone with a computer can claim to be a web designer, and many do. I've met many business owners who hire-in an inexperienced person to create and manage the website and social media presence. Though cost-effective, this isn't always the best choice.
Jun 02, 2017
Top 10 Strategies for Marketing in the Digital Age
If your company is not up-to-date with the latest innovations to maximize digital marketing potential, then you're living in the stone ages of advertising. Today's marketing doesn't look like it did 10 years ago, or even a few years ago.
May 09, 2017
Should I Be Using a CRM? 7 Questions to Ask
Customer Relationship Management (CRM) software is essential to marketing and sales operations. In fact, businesses of all sizes are catching on, as 74% of U.S. companies now use this type of platform.
Apr 18, 2017
How to Set Smart Business KPIs for Your Organization
Setting key performance indicators, or KPIs, is a great way to ensure that you're tracking the right marketing metrics for your business. In order to make that successful, however, you have to be sure that you're choosing the right key performance indicators. By selecting the right KPIs for your business, you can see a greater return on your marketing investment, increase your conversions, and watch your marketing success soar.
Apr 03, 2017
Your 4-Step Plan To Get New Business From Existing Clients
Your ability to transform an existing client into your most loyal client hinges upon your efforts to establish yourself as your client’s most trusted industry resource.
Feb 06, 2017
5 Keys to Local Inbound Marketing Strategy
What is inbound marketing? Inbound marketing is about attracting customers by offering value to them, often in the shape of content they care about.
Jan 17, 2017
How to Leverage Marketing Automation for Positive Review Generation
Bad online reviews can hurt a business quickly. According to a 2016 BrightLocal study, 84% of consumers trust online reviews as much as much as a personal recommendation. Fewer negative reviews and more positive reviews result in more customers and more revenue.
![Content That Converts: From Idea to Posted [Updated]](/img/blog/Imported_Blog_Media/Image---Color---Woman-Writing-Desktop.jpg)
Dec 13, 2016
Content That Converts: From Idea to Posted [Updated]
Creating copy that converts isn’t always easy, especially when you’re just starting out. In fact, when you’re just starting out, creating a piece of content, whether it is blog content or content for your email list, can be really difficult.
Oct 26, 2016
6 Spooky Ways Your Competition is Spying On You (and you can too!)
In some of our client meetings, our Chief of Business Development, Jake has been dubbed “Jake from State Farm”, partly because he does wear khakis. It’s an on-going joke in the office, but makes for a perfect and easy Halloween costume: Jake from State Farm…. In khakis.
Sep 21, 2016
The Ultimate HubSpot Partner Checklist: What To Look For
If you have decided that inbound marketing and SEO are the right tools to take your business up to the next level, you must have heard of HubSpot, the premier tool for managing all of your digital and content marketing.
Sep 06, 2016
How B2B Inbound Marketing Makes Sales Easier
Successful implementation of inbound marketing blurs the lines between marketing and sales, making the sales process easier.
Aug 29, 2016
3 Reasons You May Need a Website Redesign
Have you thought about giving your website a facelift? Perhaps you envision a flat, web 2.0, icon-rich website, because it’s in style right now and you want to have the best website design.
Aug 12, 2016
A Process For Sustainable Growth for Your Company
James Cash “J.C.” Penney Jr., entrepreneur and founder of JC Penney Stores back in 1902, is famous for his journey from clerk in a one-room store to founder of a massive chain store development. But he didn’t reach that level of success by chance. In today's post, we're talking steady, smart and sustainable growth for your business.
Aug 09, 2016
Biggest Small Business Website Mistakes and How to Fix Them
If you run a small business your web design is probably one of the most important parts of your digital marketing and PR efforts: it is the face of your company, your 24/7 salesperson, maybe even your main sales point.
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